Texas Business Hall of Fame selects Mays Full-Time MBA student

Brian Carpenter

Brian Carpenter is one of 21 MBA students across the state to be selected as an inductee of the Texas Business Hall of Fame (TBHF), which carries a $10,000 scholarship award. The TBHF recognizes students who define entrepreneurial ventures with impact to future business in Texas.

Carpenter, a student in the Biomedical Engineering program, completed his Master of Biomedical Engineering and MBA simultaneously, earning a 4.0 in each. He continues to work with medical devices through his efforts at a cardiovascular pathology laboratory and has founded a consulting firm, CustomHeard, with one of his former classmates. His business venture enhances the customer experience for service organizations by helping them listen and respond to customer needs. He and his business partner credit Mays Marketing Professor Leonard Berry’s Services Marketing class for instilling in them the value of improving profit by improving customer service.

“It is apparent to me that the medical device industry recognizes the value of the MBA degree,” Carpenter stated. Responses from clients confirm the value he sought in applying to the Mays MBA Program. “I came here [to Mays] to join the technical knowledge gained in Biomedical Engineering with the skills and language needed to commercialize and monetize ideas.”

Carpenter will join the other 2013 recipients at the Annual Scholarship Luncheon in San Antonio in November.

Patti Urbina, Director of the Full-Time MBA Program at Mays, remarked, “Brian’s academic and entrepreneurial success make him a worthy recipient of the scholarship; his marketing research company, CustomHeard, LLC, is forward-thinking in its focus on improved customer experiences.

Associate Dean for Graduate Studies Mary Lea McAnally added, “recognition of our students’ strength in promoting growth in the Texas economy is a hallmark of the Mays MBA.”

Carpenter likes life in College Station; when he is not developing business ideas, he, his wife and their two dogs enjoy relaxing and hanging out around town.

The Texas Business Hall of Fame Foundation is a non-profit organization of 70 directors who are business leaders from cities throughout the state. The organization’s mission is to recognize the accomplishments and contributions of Texas business leaders, to perpetuate and inspire the values of entrepreneurial spirit, personal integrity and community leadership in all generations of Texans.

About Mays Business School

Texas A&M University’s Mays Business School educates more than 5,000 undergraduate, master’s and doctoral students in accounting, finance, management, management information systems, marketing and supply chain management. Mays consistently ranks among the top public business schools in the country for its undergraduate and MBA programs, and for faculty research. The mission of Mays Business School is creating knowledge and developing ethical leaders for a global society.